Marketing Management
Free Marketing Videos
150 Free Marketing Videos from our Youtube Channel
Our Users will be naturally Curious on what kind of videos we are going to make. These videos are an answer to that question. We made this course with free access to everyone. These are the videos we currently have on our youtube channel. We started with youtube back in 2016, Found fantastic response but didnt continue with it as we wanted to expand Marketing91 first.
As videos and Courses started penetrating, we decided to make our own Private Courses where our team of trainers will be spending Hundreds of hours into building videos which improve your skills and give you competitive advantage. Our Vision is Simple
High Quality Videos. In-depth Marketing & Digital Marketing Courses. Affordable Prices
- Flexible learning
- Lifetime updates and access
- Real case studies & examples
Course Curriculum
Marketing Management
- Selling vs Marketing
- Service Marketing Mix with Examples
- Product Marketing Mix with Examples
- The 4 C's of Marketing
- Service Marketing Triangle with Examples
- Three Levels of a Product
- Product Life Cycle
- Case Study - Integrated Marketing Communications of Frooti
- Product Distribution Strategies
- Product Packaging and Its Importance in Marketing
- Product Pricing Strategies in Marketing
- Promotions in Marketing
- Targeting and Segmentation in Marketing
- Product Positioning Strategies
- Relationship Marketing
- What is Consumer buying Behavior
- Features of Consumer Buying Behavior
- Consumer buying behavior and Consumer Decision Making
- Social Marketing
- The Latest Marketing Trends
Strategic Marketing
- What is Strategic Management - Benefits of Strategic Management
- Strategy implementation - How to implement Market strategy
- Models of Strategy - Strategy making model
- BCG Matrix - Boston consultancy group matrix
- GE McKinsey matrix - GE Nine cell matrix
- McKinsey 7s Framework
- Porter's five forces model
- Market Leader Strategies - Leadership strategy
- Market Challenger Strategies
- Market Follower Strategies
- Niche Marketing Strategies - How to Conquer a Niche Market
- Levels of Strategy
- Functional level strategies - Functional strategies
- Business Level strategies
- Corporate level strategy - Understanding Corporate strategy
- SWOT analysis and Understanding the Business environment
- Vision and Mission explained with Examples
- Strategic Business unit or SBU
- Goals and Objectives
- Marketing Plan - Strategic Plan
- Organizational Change - Features and reasons of Organizational change
- Process of Change Management - How to manage change
- Strategic Evaluation - Evaluating a strategy
- Strategic Control and Operational control
- Synergy - Types of Synergy and Evaluation of Synergy
- Role of Synergy in Strategy
Services Marketing
- Service blueprint & Service process explained with example
- Service Gap model - Gap analysis explained
- Service characteristics - Intangibility, Perishability, Heterogeneity, Ownership
- Product in Service marketing mix - Product levels in Services Marketing
- Place in Service marketing mix - Service location and transactions in services
- People in services marketing - How to manage your employees in service marketing
- Physical Evidence in Service Marketing mix
- Physical evidence part 2 - Servicescape and tangibles in Services Marketing
- Difference between goods and Services - goods services continum
- Services positioning - Positioning strategies in service marketing
- Branding of Services - Benefits of Branding a service
- Understanding Productivity and Service Benchmarking
- Service Marketing Environment - Business environment of Services
- Service Recovery - Providing service to customers
- Transnational Marketing
- Yield Management
- Managing Demand and Managing capacity in service Marketing - Demand and capacity alignment
- Customer contact - Managing customers in services
- Ethics in Services Marketing - Service Marketing ethics
- How to provide good Service quality - Determinants of Good quality of service
- Services sector in India - Service Marketing in India
- Trends in Services Marketing - Service trends
Advertising
- Advertising Industry in India
- Communication process in Advertising
- Integrated Marketing Communications - The complete explanation
- Marketing in Advertising - Concept, Features & Elements of Marketing in Advertising
- Functions of Advertising and Active participants in Advertising
- What is Advertising - Introduction to Advertising management
- Rural Advertising Advertising strategy for rural areas
- Classification of Advertising Understanding Advertising classification
- Role of Advertising in Consumer Behavior
- Role of Advertising in Targeting - Capturing target market with Advertising
- Understanding Market segmentation and Basis of Segmenting a Market
- Low Involvement products and High involvement products
- Role of Advertising in Product life cycle
- Green Advertising, Political Advertising & Retail Advertising
- Financial Advertising, Comparative Advertising & Social Advertising
- Role of Advertising in Brand building & Ways to build a brand
- Economic Impact of Advertising - Advertising and Economy
- Ethical Issues in Advertising - Advertising and Ethics
Sales Management
- Introduction to Sales management - What is sales management
- Theories of Selling - Sales management theories
- Personal Selling explained with examples - Methods of sales closures
- Personal selling skills - Skills required for personal selling
- Distribution in sales - Understanding the distribution channel and its role in sales
- Sales Distribution channel - Wholesales distributors and retailers
- Management of Distribution channel - Distribution channel management
- How to measure performance of Distribution channel
- Distribution strategy and factors affecting distribution strategy
- Sales forecasting - Quantitative and Qualitative techniques of Sales forecasting
- Sales performance - Evaluation and Control of Sales performance
- Selling strategies - Strategies of Sales management - Strategic selling
- Case studies on Distribution Strategy - Cases of distribution
- Structure of Sales organization - Sales organization structure
- Trends in Sales management - Selling trends
- Case studies on Sales Performance and Sales evaluation
- Ethics in Sales management - Explained with examples and case study
- New Trends in Sales management - Selling trends
CRM
- Introduction to CRM - Examples of CRM
- Benefits of CRM - To Customers and to organizations
- Ojectives of CRM - Types of CRM - Components of CRM
- Barriers to CRM - Problems for CRM
- Measures of CRM - 3 E's of CRM
- Relationship marketing and Customer relationship management
- CRM and Data management - Part 1 - Data management in CRM
- CRM and Data management - part 2 - Analysing data in CRM
- Customer value Management and Customer strategy cycle
- Planning of CRM and Implementation of CRM
- Customer retention - Strategies for customer retention
- Marketing initiatives of CRM - CRM strategies in action
- CRM Evaluation - Walker Loyalty Matrix
- Understanding E CRM - Examples and Implementation of E CRM
- Problems with E CRM - Disadvantages of E CRM
- Mobile CRM and Software for Mobile servicing
- Social Networking in CRM and Ethics in CRM
- Business Planning How to plan a business
- Future of CRM - Trends in CRM
Digital Marketing
- Introduction to Digital Marketing
- Blogging, Podcasts and Vodcasts
- Viral Marketing
- Web Banners and Web Analytics
- Web traffic
- Email Marketing
- M Commerce Mobile Commerce
- Online Reputation Management
E-Commerce
- Introduction to E commerce
- Key Concepts in E-business and E-commerce
- Bricks and Clicks Model in E Commerce
- Website & Web Designing in E Commerce
- Cyber Security Issues & Measures to Overcome Them
- E Commerce Business environment in India
- Challenges of E commerce Industry of India
- E commerce laws in India
- Factors driving E commerce growth in India
- Electronic payment systems and Payment gateways
- E Business & Business Plan
- Trends in E commerce
- Level
- Beginner
- Language
- English
- Duration
- 2 hours 30 mins
- Tutorials
- 140+
- Schedule
- Flexible
Requirements
- Working computer or laptop
- Modern internet browser
- Internet access
Skills covered
- Marketing Management
- Strategy
- Services Marketing
- CRM and Sales Management
- Advertising
Course description
Our Users will be naturally Curious on what kind of videos we are going to make. These videos are an answer to that question.We made this course with free access to everyone. These are the videos we currently have free on our youtube channel.
We started with youtube back in 2016, Found fantastic response but didnt continue with it as we wanted to expand Marketing91 first. As Videos and Courses started penetrating, we decided to make our own Private Courses where our team of trainers will be spending Hundreds of hours into building videos which improve your skills and give you competitive advantage.
Our Vision is Simple
High Quality Videos. In-depth Marketing & Digital Marketing Courses. Affordable Prices
Although we did not focus on Youtube for long and produced only 150 videos, we did receive a lot of appreciation on Youtube. We are now a really motivated team, planning to implement a long term vision
LIfetime Access
What We Offer - Course Modules
Each course is designed to be completed quickly and applied immediately. Below are core modules we recommend for learners; every module can be taken independently or stacked toward certification.
If any problems in signing up, please Contact us.$0
Free Access to Limited videos
Per user.
Free Access to 150 videos which are from our Youtube Channel, giving you an insight on the type of videos we make.
- Digital Strategy & Leadership
- AI in Marketing
- SEO Course
- Social Media Course
- PPC & Paid Media
- Content Marketing
- Analytics & Data
$79
$18
Full Bundle (Marketing + Digital Marketing + Future Courses)
Per user.
Detailed Tutorials, Filled with Case Studies, Real life Examples, Q/A with every video, Lifetime access and Forum access
- Masters in Marketing Management
- Branding *
- Advertising *
- Strategy *
- Sales Management *
- Services Marketing *
- Customer Relationship Management *
- International Marketing *
- Retail Management *
- Media Planning *
- Consumer Behavior *
- WordPress
- Search Engine Optimization *
- All Future Courses *
*Â Courses are Planned and Launching Soon
Private Community
Premium Membership included for Full Bundle Students
Closed Community
The Community is only accessible to the Full bundle Subscribers.
Growth Focused
Working on a Project or stuck in places? The forum can help.
Like-Minded People
Marketing Veterans and Upcoming marketers all in one place
Who is it for
Which course is right for you?
Whichever Phase of Life you are in, our courses will help you propel forward and boost your marketing capabilities
If you're a student...
Students will become Marketing Champions & benefit most as our courses will help you in exams, increase your confidence and help you in college placements.
- Digital + traditional.
- Case Studies and Examples
- Practice and revise.
If you're a professional...
Professionals can sharpen their skills and become more adept at Marketing from all angles and Use the knowledge from our school to climb the Corporate ladder and reach new heights.
- Digital + traditional.
- Case Studies and Templates
- Practice and revise.
If you're a business owner...
Use all our ideas, tactics and strategies of digital courses to expand your business and boost your revenue. Also, Learn Marketing from scratch with our Masters in Marketing.
- Digital + traditional.
- Offline and online classes.
- Practice and revise.
Why learn with Marketing Certificate?
We combine classroom teaching with real world examples. All our experience in Digital Marketing has been poured into our courses, making you better students, professionals or businessmen and women .
Certification
Multiple Certifications are available based on the courses that you complete. Flagship certificates would be Masters in Marketing and Masters in Digital Marketing.
Learn Anywhere, Anytime
Our Backend runs on teachable infrastructure and you can learn anywhere and anytime as long as you have internet.
Experienced Tutors
Your tutors have more than a decade of experience teaching in Marketing colleges or Building Marketing websites.
Lifetime Access
All your purchases will give you Lifetime Access to the courses. Including any courses we launch at future dates.
Quiz's and Assessment
We not only provide learning material but will also quiz and assess your knowledge from time to time which is the best measure of your progress.
Unlimited Support
Every lesson has Question and Answer sessions and anytime you are stuck, just ask a question and we will answer
Certified Training
Certification on Course Completion
All our courses include Certification and the below Certificate of Achievement will be awarded on completion of the course
Students Enrolled
500+
Certificates Issued
50+
Exams Conducted
50+
Get Instant Access
We not only give you well researched videos, we help you improve in every way possible!
With Detailed videos and years of research, these courses make you a better marketer, irrespective of the field of work you are in. And if stuck, we are there for you with our Q&A and Forum support.
FAQs
Have a question?
Of Course. Currently in the trial phase we have more than 180 power packed sample videos for you to start with. Even in the advanced stage, we will always have video samples for users to view so that they know what they are investing money in.Â
No. As we have limited pricing plans which are giving you lifetime access, you will not be able to change or upgrade your plan later on. This is why we recommend you go with the Bundled plan which is a really high value offering.Â
No, there are no hidden fees. Whatever you see in the Pricing table is the final fee that you will be charged. Pricing is subject to change as more courses are launched.Â
Yes, we will be giving a 15 day Refund policy. No questions asked. You can cancel anytime in 15 days from purchase. However, after the 15 days there cannot be any refund as the window is closed from payment gateways.
The Number of videos available in free plan are limited. This does not mean that they are low quality videos or not the videos included in our final courses. The videos are the same quality and same depth of our courses. However, limited number of videos will be available to you.Â
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