Media Planning

Join the best-selling, most comprehensive, and one of its kind Media Planning Course online- to learn and master strategies, theories, and concepts associated with media planning, media buying, and media platform selection to optimize the performance of your marketing and advertising campaigns. 

With 2 hours 30 minutes of video tutorial divided into twenty-five 6-minute video lessons, you will learn everything about Media Strategies, Media Planning Elements, Media Planning Process, Media Planning Decisions, and Challenges of Media Planning. The course comprises all the media mix and media strategy. Also, delve deep into everything about media budget and buying.

This media planning course improves your knowledge and understanding of the growth of different media platforms or channels for marketing communications and advertising purposes. From traditional media to emerging media channels, the course puts a strong emphasis on how to make productive and relevant media strategies that influence overall business strategies and ensure favorable outcomes. 

Additionally, this media planning course will improve your abilities in-

a) Understanding the fundamental metrics of audience & media measurement

b) Allocating a media budget and buying strategies across multiple channels 

c) Recognizing the relative strengths of different media channels such as traditional printed media, broadcast including TV & Radio, online and interactive media

d) Apply different media research techniques and sources of media research for the understanding of media and media consumption

e) Understanding the impact of contemporary and future trends in media 

The Media Planning Course starts with the Basics!

• And guides you what is media planning by explaining the steps involved in selecting the optimal combination of media outlets for advertising and marketing communications. 

Then this course will take you deep into What Is Media Buying!

• And it will tell you how an individual or agency will get the insights gleaned from the media planner, so they can start to find and negotiate to buy ad space across the specific media channels. 

The course will also take you through all the key processes of media planning and buying like-

• Conducting Market Research
• Establishing Media Objectives
• Budgeting Appropriately
• Media Buying
• Establishing Relationships 
• Monitoring & Optimizing Ad-Performance 

Opt for this Media Planning Course if you –

• Want to optimize your reach and communicate with your target audience most effectively
• Have started a career in media planning or buying
• Are a brand or business wanting to hire someone or an agency for ad strategy
• Are curious to know why you keep seeing advertisements everywhere that seem to be targeted directly at you
• Want to have knowledge and understanding of consumers’ media usage and attitudes towards media
• Want to evaluate media in terms of efficiency
• Want to understand the complex nature of marketing communications.

This Media Planning Course is fully interactive and educates you about every concept with 6-minute specific video lessons and actionable lectures.

So, learn how to plan and budget your media strategy by enrolling in this branding course.

You’ll Also Get:

• Lifetime Access to course updates
• Fast & Friendly Support in the Q&A section
• Certificate of Completion 

Don’t Miss Out!

The media planning course comes exclusively with a 30-days no-questions-asked refund guarantee – so there’s no risk to getting enrolled right away!

Go ahead and click the “Buy Now” button to start advertising your business today!